Toothpaste

Choosing the right toothpaste

Most people are well served by a fluoride toothpaste used twice a day. Beyond that, choose for your needs: sensitivity toothpastes help with twinges from hot and cold, whitening pastes help lift surface stains, and gum-care or antibacterial pastes support gum health. There are also specialist options such as unflavoured (SLS-free) toothpaste for those who dislike mint or have sensitivities.

Frequently Asked Questions

Which toothpaste is best for sensitive teeth?

Sensitivity toothpastes such as Sensodyne are designed to reduce the twinges of sensitive teeth when used regularly, twice a day.

Do whitening toothpastes work?

Whitening toothpastes help remove and reduce surface stains for a brighter smile, but they don't change the natural shade of your teeth like professional whitening.

Is fluoride toothpaste important?

Yes — fluoride helps protect against tooth decay and is recommended for daily brushing for most people.